1. APP –

The term App is short for application. Which is a shortened version of “Application Program”

An App is a small program that is usually free-standing but runs alongside an existing platform, such as Facebook or Twitter & brings an addition element to that platform, such as a

game app, like app, follower app – You can also quite easily have a custom App developed for you – One which will do practically whatever you would like it to – such as record visitors, send out company info, take information etc.

2. CONTENT –

Content is the information you place on your social media platforms, such as videos, blogs, images & text. Good quality, original content is key to gaining trust from followers.

3. ENGAGEMENT –

On Social Media, the engagement is how much interaction there is in relation the Content (see 2.) you are posting. this is usually measured in “Likes” , “Followers, “Shares” etc.

4. INFOGRAPHIC –

This is an illustration that shows information, especially numbers & statistics, in a pictorial format.

5. SEO –

Search Engine Optimisation, the process of making websites content visible to the audience, usually via carefully worded posts on blogs, tagged pictures, images & content.

6. TAG –

A word or mark that appears on a photo etc that is designed to let your followers or friends know what you are doing or where you are , or indeed about a product / service you like.

7. USER GENERATED CONTENT –

This is content (see point 2.) that is produced by the general public,rather than by the company or people acting officially on behalf of the company.

8. WEBINAR –

A live meeting or presentation, sent out to “attendees” via the internet. These can be interactive & viewers can participate, asking questions.

The potential from Social media is endless, if you know how to maximise it…

Rocoja knows how to!

Contact us for some advice info@Rocoja.co.uk